FORMALIZATION AND NORMALIZATION OF TOURISM
Tourism comprises all the activities that people carry out during their trips.
For this reason, its intervention from public management must contemplate three crucial aspects:
-
The services, activities and products offered by a territory to satisfactorily guarantee the stay of tourists.
-
The needs, desires, motivations and possibilities that people have to travel to a specific territory and be able to spend at least one day in that destination.
-
The possibility that tourism generates for people to be able to exercise their right to recreation and use of free time.
Full document link: https://www.mincit.gov.co/getattachment/minturismo/caja-de-herramientas/caja-de-herramientas/turismofin.pdf.aspx
Formalized companies are those tourism service providers (TSPs) that comply with and operate under parameters of competitiveness; formality, sustainability, quality, safety and innovation, guaranteeing the provision of tourism services with a high level of differentiation, forming part of a business offer that generates impact on regional tourism products and promotes unforgettable experiences that build customer loyalty and attract tourists, which undoubtedly guarantees a quality, profitable, sustainable and competitive business offer at the service of tourists, while contributing to the consolidation and development of regional tourism, integrating the offer of Cundinamarca with that of Bogota.